Restaurant branding
Brands that make you hungry.
We create identities for restaurants, hospitality groups and food projects: name, logo, menu, space, social media and everything guests touch before the first bite.
Send us your current brand or the idea for your new venue and we'll tell you where we'd start. No strings attached.
The problem
The food is great. The brand doesn't say so.
Everyone looks the same
Same typeface, same dark background, same neon. If the brand has no character of its own, guests won't remember it when choosing where to go.
Every piece does its own thing
One person did the menu, another the sign, a third the social media. The result is a restaurant that doesn't look like itself.
Growing without a system
Opening a second venue or a franchise without a brand system means multiplying the problems with every opening.
Case studies
Identities and events for hospitality groups, from the stage to the table.
What your restaurant branding includes
Concept
and naming
We define what makes your restaurant unique and, if needed, find a name that sticks and can be registered.
Visual
identity
Logo, typography, colours and a graphic system that works from the shop sign to the Instagram avatar.
Menu and
stationery
Menus, receipts, takeaway packaging and everything guests hold in their hands.
Space and
applications
Signage, vinyls, uniforms and wayfinding, coordinated with the interior designer if there is one.
How we work
From an idea to a restaurant with its own personality.
-
01
Immersion
Week 1
We get to know the cuisine, the audience, the space and the competition.
-
02
Concept and identity
Weeks 2–4
We present the concept and identity with real applications so you can see how the brand will live.
-
03
Applications
Weeks 4–7
We design the menu, signage, packaging and any other pieces you need.
-
04
Opening
Weeks 7–8
Final artwork, coordination with printers and suppliers, and a guide to keep the brand consistent.
Free review
Show us your brand. We'll tell you how to make it more memorable.
We review your restaurant's brand (logo, menu, social media or website) and, within 48 working hours, send you a short analysis of what works and what we'd improve. Free, with no obligation. If it's still just an idea, tell us about it.
- Character: whether the brand explains what makes your restaurant different.
- Consistency: whether menu, sign, social media and website speak the same language.
- Menu readability and how information is organised.
- Concrete ideas and an indicative timeline.
Request your review
FAQ